“There is no secret in balance, you just have to feel the waves.” (F. Herbert)
Hello from the Atlantic Ocean, friends! Today I am in touch with you, Natalia Serpionova – founder of three businesses, managing partner Punkt B, business mentor and... life surfer ♥️
Why the surf, some of you might be surprised. Surf taught me to feel the waves in business to keep my balance. Teach you to react quickly, feel the slightest changes in trends and business processes and be flexible in decision-making.
And today I want to share with you instructions on how to create your educational project and how to develop novice experts in career guidance.
1. A supportive, creative community of professionals.
This is your main support and support. At all stages of development. Both experienced experts and beginners need a place where you can honestly share your successes and failures with colleagues and get valuable recommendations.
2. Follow trends in education, promotion, business.
They are everywhere and you need to know about them. Participate in conferences, forums on your topic, see what is new and what the audience reacts to.
3. Test hypotheses about everything.
Offer your services to a different target audience, try new ways to broadcast your expertise, new channels of promotion. Being flexible and quick to respond to changes without relying on one idea is the right quality for an entrepreneur.
4. Mentor, mentor.
It’s a great thing to be at the beginning of your journey. Now it is especially important for you to have feedback from a person who has already come this way and knows him well. It's a cool development accelerator.
5. And most importantly, don’t be afraid to do, try, fail, and do again.
In entrepreneurship, the winner is the one who knows how to be flexible, catch trends, go ahead of the rest through mistakes and victories ... and be on the crest of the wave.
Blue Ocean strategy – occupy a niche where there are no competitors. Career guidance is the ocean. Keep catching the wave 😉